HEIMAT - CURATING EVENTS AND PROGRAMMING FOR A MEMBERS' CONCEPT FITNESS CLUB
HEIMAT
ALLY SCOPE
Brand engagement revival • Member experience elevation • Concept fitness club positioning • Signature events execution
APPROACH
Experiential marketing • Super Flea Market concept development • End-to-end event management • Strategic programming framework • Brand alignment • Community-focused experiences support
RESULTS
Successful member experiences • Successful signature event execution excellence • Community offering enhancement • Brand engagement revitalization
SERVICES
Member Programming & Execution
Brand Engagement Strategy
Event Execution
Guest Management
Press + Media Relations
2024-2025
